Home About Services Interior Design Bedroom Lounge Dining Flooring Dementia Care Shop Now

Hygienic wall cladding for retail, foyers and serveries

Make a bold statement with Altro Whiterock Chameleon™ – the glossy, vibrant and vividly colourful wall cladding. Altro Whiterock Chameleon is available in 16 high impact, high-design shades to add a little bit of affordable luxury to a range of environments.

Offering all the benefits of Altro Whiterock, Altro Whiterock Chameleon is very durable, with a smooth, watertight, wipe-clean surface.


Hygienic wall cladding for kitchens and clinical areas

Thinking of replacing ceramic wall tiles with a proven, high performance option? Consider Altro Whiterock White™ – the hygienic alternative to tiles that’s impact resistant, grout-free and easy to clean. Its smooth white surface and classical purity make it a timeless choice for any interior.

HACCP-approved Altro Whiterock White is made from a high-quality, food-safe PVCu polymer that can handle temperatures up to 60°C, and meets all current EU Directives on health and hygiene. This makes it particularly suitable for use in commercial kitchens.

Altro Whiterock™

Altro Whiterock Chameleon™

The problem with ceramics

In busy locations like kitchens, knocks to walls from trolleys, pots and pans etc are commonplace. Glazed ceramic tiles are vulnerable to damage, being easily scratched, chipped or cracked. This surface damage means that contaminated water can penetrate the tile leading to unsightly stains and bacterial growth. To make matters worse, tiles are often fixed incorrectly.

According to the Ceramic Tile Federation, this applies to 65% of all tile installations, leading to serious problems, in kitchens and showers especially. For these areas, tile manufacturers and food regulations specify the use of water-resistant adhesives and epoxy grouts. It is difficult to be sure that these have been used until, of course, it is too late and the damage has been done.


The solution is sheet PVC wall cladding

Tests show that Altro Whiterock PVC wall cladding is 100% watertight, unlike tiled surfaces.

The advent of PVC wall cladding provides a decorative and practical alternative to ceramic tiles. Being impervious, the PVC wall cladding can be used practically anywhere. Showers and kitchens in particular benefit from the watertight, seamless, wipe clean surface that the system provides. Unlike a tiled surface there is no grout involved, so dirt and bacteria have nowhere to hide. Also, water can’t seep through to the substrate behind – a problem that can cause major structural damage to any building.

It is good for your business to invest in a long-term solution with low maintenance, less cleaning and fewer repairs.


For more information and assistance in choosing the right PVC wall cladding  solution for your needs, please contact us for further information.




Hygienic wall cladding for reception areas, patient rooms and coffee shops

Create the right impression with a bespoke design on your wall. From a calming coastal landscape in a hospital ward to a bold company logo in a reception area, the only limit is your imagination.

Altro Whiterock Digiclad™ is created by reproducing a photographic image or vector art onto Altro Whiterock wall cladding, with consistent, photographic quality. Hard-coat technology provides scratch-resistant properties for added surface protection, making Altro Whiterock Digiclad ideal for areas where durability is important.

Altro Whiterock Digiclad™

Wall Cladding Wall Cladding RomanCart: View Cart
Items: Total exc Vat:
Find us on Twitter